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@brandbosshq: The Bud Light fiasco - what yiu can learn from their mistake. #budlight #business #marketing #branding #growth #thursday
BrandBossHQ
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Region: US
Thursday 20 April 2023 12:20:33 GMT
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Comments
Jay :
I switched from the “QUEEN OF BEERS” to Coors Light and surprisingly I actually like it better.
2023-04-24 04:29:11
0
gab91494 :
Just saw where the VP is now taking a "leave of absence" 🤣🤣🤣
2023-04-22 04:28:11
402
🕷️ :
Everyone in the UK watching this, wondering what the fuss is about because Bud Light is a truly terrible beer.
2023-04-25 11:25:09
188
Haswas :
Woke = Broke
2023-04-20 14:29:46
1106
The Pretender :
On the upside, they are now a case study for B schools of what not to do.
2023-04-20 13:58:08
592
coloradoram :
To step into a bigger market? It wasn’t a bigger market it was a extremely small but loud market
2023-04-20 15:55:15
265
Accountant in counting :
BUD stock still trading at $65.16 they’re fine
2023-04-22 11:46:34
43
B1heckofaman :
From a bud product buyer for many years, and now a Miller drinker. No bud for me ever again
2023-04-20 15:54:57
261
Dani :
Woke marketing, woke politics, woke education is destroying Canada and the United States...
2023-04-24 14:07:11
70
andrewjabear :
go woke, go broke
2023-05-07 20:39:07
47
gremmol2.0 :
It’s the fact they did with DM who literally makes a misogynistic mockery out of what it is to be a woman.
2023-04-20 22:27:45
29
krakatoan :
They’re playing chess while others are playing checkers.
2023-04-20 13:24:35
32
Hugh Betchya :
“Broader bigger market” dude what are you talking about? I’m in marketing they owned the largest share of the existing market. They F’d up simple
2023-04-22 03:48:02
64
BigBri :
It’s too bad that Joe and Jane’s values include excluding people who don’t look like them.
2023-04-25 09:52:29
1
thekatrinaelise :
Or maybe they just have integrity and are moving away from bigotry as a business strategy?
2023-04-20 12:45:22
82
DrAvalanche :
Their audience has difficulty living in a hate-free progressive society.
2023-04-24 22:48:52
3
Stephanie | Good Love Co. :
Their marketing director should be fired for such an obvious blunder
2023-04-20 19:20:47
1
Tod :
I don’t think Bud realised America has so many fragile bigots still in existence.
2023-04-24 10:37:27
2
Bolish :
I just cannot understand how could that campaign get a full approval from the board , there had to be dozens of executives involved
2023-04-24 02:41:02
0
mikerevak0 :
Good for a Bud Light!! we are all one human family❤️🏳️🌈
2023-04-25 03:45:54
5
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