@rpn: Steve Jobs said that the most powerful person in the world, is the storyteller. And he mastered it, which was integral in him building one of the most important and and valuable companies in the world. Studies have shown that the same parts of the brain light up in both the speaker and the listener of a story. Jobs used this to transfer his energy and his excitement to his audience. Here’s the general framework he would use to mesmerize an audience. By the way, putting more focus on my newsletter (switched from substack to beehiiv) – you can find that at rpn.biz – would love your support. #entrepreneur #stevejobs #entrepreneurship #apple #storytelling