@thelipsticklesbians: @HausLabs re-launching their Color Fuse blushes in a smaller component really shook people up. I’ve seen a lot of people talking about it so I wanted to explain why a brand might do this from my product development lens. First off, brands often tweak their packaging to prioritize accessibility and to protect product integrity. Take the original Haus Labs packaging, for instance—it was a larger pan size, making it a prime candidate for breakage during transit not only from the manufacturer but also just in everyday life. By downsizing, they’re not just making it easier to toss in your bag or on your vanity, they’re also safeguarding the powder. You might think smaller packaging means cost savings but through the cost breakdowns we did, it’s pretty clear that Haus Labs is consistent across the a lot of luxury or artistry blushes on the market. It’s never just about the bulk amount driving costs. From assembly to packaging, every nuance contributes to the final price tag. They are actually lower than a lot of the comparable blushes on the market! It’s important to look at the whole picture like this, especially in the beauty world. The more you know! What’s your take about this relaunch? #thelipsticklesbians #BeautyTok #beautyindustry #blush

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Friday 19 April 2024 03:11:41 GMT