@shwinnabego: Steve jobs paid $100k for 1 logo from a guy named Paul Rand. A good lesson in here for designers on work and creative process #graphicdesign #design

Ashwinn 💡 brand, biz, mkting
Ashwinn 💡 brand, biz, mkting
Open In TikTok:
Region: US
Wednesday 01 May 2024 21:04:26 GMT
102789
4201
151
271

Music

Download

Comments

olivernordin1
olivernordin :
great content
2024-05-02 17:43:13
1
seedhub
seedhub :
The best lesson I ever learned as an architect was how to write a narrative describing how you arrived at your design. People love (and understand) stories.
2024-05-01 22:57:29
157
bradpaulp
Brad Poirier 👓 :
On point. When you create so many different versions, there’s an implied understanding that “it was easy to do that”, so it MUST be easy to make the revisions. - give one option “oh. That was a lot of work. Thank you”
2024-05-02 02:00:13
0
manmanatee
Manmanateee :
Actually devalued the work of design to what now a company is willing to pay for it today. What they don’t realize, they cost more of their own time while cheapening the skill of those that provide it
2024-05-02 10:46:54
0
justjax42
Jax :
As a customer my favorite way was paying 3 differently minded people and then picking one.
2024-05-01 23:00:05
0
no_x_in_espresso
There is no x in espresso :
He got ripped off and next ultimately failed
2024-05-01 22:53:30
167
gavinmcneal_fl
Gavin McNeal :
now you put it online for 100$ and you get 70 options. and you pay the 1 winner. welcome to the internet.
2024-05-02 03:26:57
1
dad4thewin
Dad4theWin :
Just limit the revisions in the scope?
2024-05-01 21:18:29
14
dekiarycarter
Dekiary Carter :
Love real life use cases or examples like this. Your content is genuinely insightful, not just the high-level philosophy stuff
2024-06-14 22:31:16
0
2020mariokart
mario Kart :
good advice. but just curious about Next, because this logo is forgettable
2024-05-01 21:41:25
61
okinawanapparel
okinawanapparel :
And I feel bad charging $300 for a logo
2024-05-03 00:57:11
1
brandonismaj
Brandonismaj :
This is such gold
2024-05-01 21:19:19
2
rose.e.toes
Rose E Toes :
Yes I agree. Depends on the client, the type of work, and if the client has had any experience with third party vendors stepping in to build a brand.
2024-05-16 18:19:16
0
small.sweets
Aimee Hinkley :
Omg post production would be a **dream** if clients couldnt revise 😂 I’ve only seen picture lock after 1 round twice in 10 years
2024-05-21 19:17:35
0
lstar85
LStar85 :
This logo… isn’t great tho
2024-05-04 08:39:38
0
jo749749
Jo749749 :
Buying logo is like buying art & science, together.
2024-05-24 20:43:10
3
honkytonkmorris
J Morris42 :
did he actually say "multiple different"
2024-05-02 10:23:49
0
crunch_munch_munch
🌐 :
Now do the $1M Pepsi logo that looks like a tummy peaking out of a t-shirt and shorts 😂
2024-05-03 00:53:13
5
evanglasgold
Evan Glasgold :
Paul Rand does seem like the opposite of Rand Paul
2024-05-01 23:00:16
12
2026inthe6ix
2026inthe6ix :
This is true for many industries outside of creatives. Good insurance brokers, for example, won’t show you plans from Geico & Farmers & Allstate etc. They’ll just show you the best one for your needs.
2024-05-13 03:17:34
0
productplaybook
product manager diary 💎 :
such a cool story! What do you think are the strengths of this logo? (It doesn’t stand out a ton to me, so I’m curious!)
2024-05-01 21:16:39
8
cmoc13
Connor :
This is how I run my studio. Make a better plan, do less work, and the client is always happy
2024-05-02 11:50:18
0
callumdocker
Callum Docker :
That’s a hiddeous logo. But great story
2024-05-25 08:19:26
0
To see more videos from user @shwinnabego, please go to the Tikwm homepage.

Other Videos


About