@gopurebeauty: Not all hyaluronic acid serums are created equally. The complete formulation really matters. HA is an ingredient that is found in so many skin care products, so if you're gonna use a dedicated hyaluronic acid serum it should do more than just temporarily hydrate the look of the skin. It's important to note that there are multiple weights of hyaluronic acid that have unique benefits. When you integrate multiple forms of HA + other clinically studied ingredients like the Australian wild hibiscus fruit extract, and add in favorites like vitamin B5, you end up with a formulation that not only hydrates and plumps the look of the skin, but it also supports the skin's lipid barrier and can hydrate the look of the skin for up to 72 hours. This is why i'm such a fan of the Dramatically Dewy Serum. #glowingskin #dramaticallydeweyserum #dramaticallydewy #crueltyfree #dermatologisttested #crueltyfree #skincareover40 #hyaluronicacid #hyaluronicacidserum #gopure #gopureglow #trueorfalse
