@shwinnabego: How do you launch a brand? How do you grow it? Some thoughts on the changing playbook for building a brand #brand #cpg #ecommerce

Ashwinn 💡 brand, biz, mkting
Ashwinn 💡 brand, biz, mkting
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Region: US
Tuesday 28 May 2024 21:23:38 GMT
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landon_howell
Landon Howell :
There’s a great saying in the startup world: “First time founders are obsessed with product. Second time founders are obsessed with distribution.”
2024-05-28 22:23:16
103
zoe_bucuvalas
Zoe Bucuvalas :
Brother you should do a podcast I’d def listen. Always bringing great perspective 👊👊
2024-06-02 12:34:47
5
xeracz
X.🥥🌴 :
maybe 1% of those brands got funding, for others it was always like that - you had to be proftable to stay in business. so playbook has never changed.
2024-07-19 04:16:24
1
ohhhdante
Danté :
your page has helped me understand this space so much more. appreciate your insight !
2024-05-30 17:25:28
1
fleethepeople
abhi :
What about influencer/celebrity led brands where marketing and customer acquisition is easier?
2024-05-31 17:54:25
2
shanghai_wow
Lion_Shen :
请问,什么是品牌。
2024-07-13 21:23:08
1
minionordabob35
Minionordabob35 :
Also, the days of 0% interest to finance blitzscaling are well over.
2024-05-30 15:59:29
11
sabs_says
sabs_says :
personally I’m excited for brands to focus on profitability — means a focus on retention and better customer experience when you can’t buy customers
2024-05-29 01:42:07
7
molassescactus
Sebastian :
Wouldn’t you have said the same thing in 2012 right before all these dtc brands took their industries by storm?
2024-05-29 00:59:09
0
teamririkeke
RikiKel :
Love this take. Also sounds kind of like a playbook tho 😅
2024-05-29 02:10:16
1
holisticvetadvice
Holistic Apawthecary :
Do you run a mastermind group or anything similar? Interested.
2024-05-29 03:11:38
1
nobspillow
No BS Pillow :
What are some brand building ideas for the pillow we made, No BS Pillow? We just run ads (and now need to build brand). Thanks.
2024-05-29 19:35:31
1
jeffffrey
jeffffrey :
Great take
2024-05-28 23:38:15
2
volumeusa
Volume :
What skills?
2024-05-29 19:59:21
1
gravitydisc
gravitydisc :
Blue Ocean. Problem solved 🤓
2024-06-06 02:56:51
1
meg_birdd
meg_birdd :
Wow depressing right?
2024-05-31 20:47:52
0
travelwithliana
Travel with Liana 🚀 :
I’m always so impressed!
2024-06-21 10:26:55
1
thephinster
Marlaina :
Can you give some recent examples of brands who’ve done what you’ve outlined?
2024-05-29 02:51:48
3
zacfirst
zac first :
Also today DTC brands have repeatedly been having huge mark ups for comparable/ worst products
2024-05-29 09:05:43
9
alliegillebo
allie :
These are great points. Plus, we’re all tired of subscription DTC
2024-05-28 21:59:49
17
laneysully
Delaney Sullivan :
what about you if you sell a service - (xr stage, production, transmission, etc) or a podcast/yt channel for a client
2024-05-29 07:50:33
0
rahvsid
Rahim :
This is very true. Just gotta find a unique product 🙏
2024-06-08 05:45:21
1
sunlot_app
sunlot_app :
Organic reach! Value! Discovery through experience! Consistent impact!
2024-05-29 02:11:56
11
ktomstead
Katie | Brands, Marketing, NYC :
As someone in DTC this is one of my favorite videos! spot on, especially the point about how people need to be really creative and unique to get early stage ventures off the ground
2024-05-29 15:51:48
4
sdevstep
Samay :
Now its retail + tiktok shop
2024-06-09 21:14:01
2
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