@heybigbox: Ever heard of STP? No, it's not some mysterious acronym for a secret society! It's Segmentation, Targeting and Positioning! Think of it as a posh way of saying "let's find out who we're talking to and then talk to them in a way that makes them actually want to listen". If all this marketing mumbo jumbo seems a bit much, pick up the phone and let's have a natter. We promise to keep it light, like a cheeky pint on a Friday arvo. #CreativeAgency #STP #BrandPositioning

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Friday 12 July 2024 07:02:18 GMT