@amber.figlow: There is actually a BIG difference between consistency and frequency, and it's time we talk about it since these words get so intertwined! Consistency... 👉 It's showing up regularly over time 👉 It's how reliable you are to your audience 👉 It's how you build your authority Frequency... 👉 That's how often you post in a short period 👉 That's your volume in posting 👉 That's going to impact day-to-day analytics You can be consistent without being frequent. You can post frequently without being consistent. So which matters more? Ummm... both. You need both in your content strategy. You have to find that sweet spot, that balance, between the two that will help you hit your goals while also maintaining your sanity. #content #contenttips #contentstrategy #contentstrategist #contentideas #contentstrategytips #contentcreation #contentcreationtips