@guardian: Do you ever wonder where all our fast fashion cast-offs end up? In Ghana, Joseph Ayesu has seen the beaches in the capital city where he grew up become increasingly choked by the weight of fast fashion waste disproportionately ending up on its shores from countries like the UK, US and China. “Instead of fishes, [fishermen] are catching clothes,” Ayesu says. The west African country is one of the world’s largest importers of secondhand clothing from the global north, which is known locally as “obroni wawu” – meaning “dead white man’s clothes”. Ayesu and his team at The Or Foundation, an Accra-based non-profit trying to tackle textile waste in Ghana, have headed to the city’s beach every week for the last year to try and shift the “mountains of clothing”. They collect an average of 25 tonnes of waste clothing each time. But their progress comes in the face of increasing amounts of fast fashion ending up on their shores. By 2030, global clothing consumption is projected to rise by 63% to 102 million tons from 62 million tonnes in 2019 – equivalent to more than 500 billion additional T-shirts – according to the House of Commons Environmental Audit Committee published in 2019. To tackle what they call “waste colonialism”, The Or Foundation is calling for the top 20 brands found in Ghana’s waste stream to publish how many garments they produce each year, with a deadline of Black Friday in November. To find out more about what needs to change – and how these clothes end up here in the first place – head to the link in bio as reporter Fleur Britten and her teenage daughter joined The Or foundation for one of the group’s cleanups. Thumbnail image credit: The Or Foundation.
The Guardian
Region: GB
Saturday 16 November 2024 11:39:40 GMT
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Gratitude 🙏 :
Fast fashion should face the accountability for their actions
2024-11-16 16:07:27
25981
suchdoge :
REDUCE comes before recycle for a reason
2024-11-16 12:34:40
18208
Lulu :
Make the fast fashion retailers clean up! They are the ones profiting from this!!!!!!!!!!
2025-01-10 12:25:36
5
Jennifer Ames 🆘🇺🇸😢 :
Every fashion influencer needs to see this.
2024-11-16 20:49:55
8258
whosrickeyianicole :
I literally just wrote a paper on this topic. I do think the government needs to get involved. Brands should only be allowed to produce the amount they sell.
2024-11-16 21:07:57
3502
威倫くん :
And western countries think their countries are "clean" when they're just offloading the problems everywhere else
2024-11-19 03:56:36
4919
LibsLarsh :
I hate that Africa is used as a dumping ground. All the climate change talk is honestly just empty gesturing from our leaders
2024-11-16 17:56:15
4659
Wayne :
so sad how poorly we treat our planet
2024-11-16 21:23:38
2658
sima_seems_simi :
Every week an influencer doing an unboxing
2024-11-17 13:09:56
2260
andyewunbox :
Unbelievable. These companies should be ashamed.
2024-11-16 19:24:13
3367
Capricious Turtle Observes :
REDUCE, REUSE then recycle ♻️
2024-11-17 04:33:12
511
AletheaMartinTheRealtor :
Those companies should be fined ‼️
2024-12-06 14:14:05
5
Afuabozu :
Wauw!!! Thank you for this❤️❤️❤️❤️
2024-12-25 05:39:54
5
A. :
I am Ghanaian and I’m freakin angry!!!! Fast fashion companies need to take responsibility!!!!
2024-12-03 20:07:48
4
MicheMe :
Thank you for sharing this. This is so important for everyone to see
2024-11-17 19:42:39
5
natashaschulte321 :
Wow, I'm so sorry
2025-01-24 03:58:21
5
Love & Light Jewels :
This is sooo heartbreaking 💔
2024-12-04 14:03:14
5
Daisy 🌻 :
So important 👏👏
2025-01-20 12:07:37
5
Siân McGrowder :
Wow this is disgraceful
2024-11-18 05:11:08
5
Gizmo :
shocking
Western world has promoted over consumption for decades
2024-11-16 16:25:12
1863
OD591 :
Thank you for sharing this story. So crucial that fast fashion companies are held accountable/pay the real costs of this- and that we as consumers reduce consumption/buy ethically
2025-01-29 19:37:56
5
😳 :
This is absolutely horrendous. I'm so sorry
2024-11-16 16:34:22
241
olayinka_ja :
This is wild
2024-12-16 01:13:04
5
DrShonda|Pharmacist :
The microfibers is what’s scaring me
2024-12-02 15:58:52
7
EMPRE$$ CHIMGOOT$ :
Ghana should charge their companies for damages to their country
2024-11-17 04:01:39
2085
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