@canonroeder: Ever heard of raising prices on Black Friday? Cards Against Humanity did just that! This brand redefined unconventional marketing every year with Black Friday stunts that kept people talking: - 2013: Raised the game’s price by $5—and sales spiked! - 2014: Sold actual boxes of “bullshit” (yes, real bull feces) for $6, and they sold out. - 2015: Charged $5 for absolutely nothing and raised $71,000, all of which went to employees. - 2016: Dug a “Holiday Hole” and kept going as long as donations came in—over $100,000! - 2017: Launched “Original Prongles,” a Pringles parody with “Once You Pop… That’s Great!” - 2018: Held a “99% Off Sale” with items like used cars and cash at a fraction of the price. - 2019: Ran a human vs. AI card-creation challenge. Humans won by out-earning the AI by $1,000. - 2021: Paid people up to $10,000 for things like donating teeth and getting vaccinated. - 2022: Offered a 200% off sale—but you had to crack a tough CAPTCHA to get it. Cards Against Humanity turns Black Friday on its head year after year, proving that marketing doesn’t have to be traditional—just memorable. What’s your favorite out-of-the-box campaign? Let’s hear it!👇

Canon Roeder

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Thursday 21 November 2024 18:20:42 GMT