@surfer.academy: Did we steal this from our CMO's LinkedIn? Perhaps. 👀 Was he right, though, and should YOU read it? Yes, and heck yes! 7 Content Marketing Myths by Tomasz Niezgoda, CMO of Surfer: "AI content has no place in professional marketing." ↳ Reality: No one cares if it's AI-generated as long as it provides value, reflects YOUR thoughts, and brings something real to the table. "Organic reach is dead – you have to pay to get results." ↳ Surprise: Organic reach is alive and kicking–if your content isn’t just more noise. "Small brands can't rank in Google anymore." ↳ Tell that to the small brands beating out big names daily with smart SEO and valuable content. "Content that ranks well can’t be interesting—it’s just SEO fluff." ↳ Why? Because valuable, engaging content can't also rank well? That's just lazy thinking. "You need a massive team to execute content strategy." ↳ It’s not about the team size. A small but focused and consistent team with the right tools can do wonders. "SEO is just about cramming in keywords." ↳ Nope. It’s about answering real questions. Keywords and entities just help Google connect the dots. What other “rules” have you heard that need breaking? #seo #marketing #contentmarketing #aimarketingtools #aiwriting #google #blogging #surferseo #marketingmyths

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Thursday 20 February 2025 23:20:06 GMT