@eudaimonia_veritas: “The more we consume, the emptier we feel.” - Jean Baudrillard “The Consumer Society” (1970) What if identity was never ours to begin with? What if every desire, every choice, every version of ourselves was manufactured—packaged, sold, and endlessly replaced? We don’t buy objects; we buy illusions of self, mistaking possession for meaning, mistaking branding for being. But what happens when the cycle never ends? When we are nothing but the sum of what we consume? #consumption #SelfImprovement #philosophy #baudrillard #mindset #truth #fyp