@chaibyihram: In the most recent episode of Conversations with Chai with @mumzymusic we discussed people keeping up with branding and marketing best practices in 2025. We see people do the things like posting on instagram or making tik toks or hash-tagging, but I think brands, businesses, and artists are falling behind based on arrogance. The internet is constantly evolving and if you’re not adapting, you’re falling behind. We see so many artist roll outs but of the ones we saw this year, only @AR Paisley leveraged Tik Tok Live and Twitch.