@the.carden.group: Most people lose their audience in the middle of their message. Research shows: 🗣 The first 7% → ~95% retention 🗣 The last 3% → ~100% retention 🗣 The middle 90% → only 20–25% retention This is why great communicators “communicate on the margins” — making their most important points at the start and the end. If you want people to remember what you say, you’ve got to be intentional about where you place it. For more leadership and communication tips, watch the full workshop here: https://youtu.be/855EClmJNZc #TheBigDive #CommunicationSkills #LeadershipTips #PublicSpeaking #MessageRetention #SpeakingTips #TeamLeadership #KeynoteSpeaker