@antheia.travels: Choya is one of Japan’s most popular brands of umeshu (梅酒), a traditional Japanese liqueur made by steeping ume plums in alcohol and sugar. 🍑 Ume (梅) is a Japanese fruit that’s closer to an apricot than a Western plum. It’s very sour and bitter when eaten raw, so instead of eating it fresh, the Japanese have been preserving it for centuries — turning it into pickled plums (umeboshi) or steeping it in alcohol to make umeshu. What makes umeshu unique is its balance of sweet, tart, and refreshing flavors — it’s not as strong as sake or whiskey, so it’s enjoyed by many who usually don’t drink much alcohol. You can drink it straight, on the rocks, or even mix it with soda or hot water depending on the season. Choya bottles often come with whole ume fruits inside, adding both flavor and a beautiful look to the drink. 📍@ビックカメラ【公式】 #tokyo #liqueur #japantravel #japan #Foodie

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Tuesday 26 August 2025 11:41:19 GMT