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Soja 👦 boy
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Friday 12 September 2025 07:48:53 GMT
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How to Master Storytelling: The 4 Cs of a Powerful Story. Storytelling is the most effective tool for persuasion. If you sell, want to connect, or want to influence - you need it. In this video, Coach Apuuli Babigumira breaks down the 4 Cs of a Good Story that I use to explain any concept and gain influence. The 4 Cs: 1. Context - Tell us When, Where, Who was involved. Don't just start the story, set the scene. 2. Curiosity - Keep us suspenseful, wondering what happened next. 3. Conflict - There must be something we are for or against. Aprotagonist and antagonist. Something amazing that might or might not happen. 4. Conciseness - Be short. Abridge a long event into a minute. My Example Story from this morning: Coming from home via Northern Bypass, there was a car behind me and a boda boda man between us. We were approaching traffic lights. My heart told me there could be an accident.  The boda was not reducing speed as we approached the red light. I stopped. BOOM! He knocked me. He assumed I wouldn't stop because there were no cars in front. Lesson: Never assume what someone is going to do. Do the right thing. You are the only one who knows what you are supposed to do. That’s Context, Curiosity, Conflict, Conciseness in action. YOUR TASK: Think of what happened to you TODAY and tell that story using the 4 Cs in the comments 👇 And summarize for me the 4 Cs if you understood them. NEXT WEEK: How to build a story in detail using Freytag's Pyramid. Don't miss it. If you learned something, please Like, Repost & Follow. For every African who seeks to lead, influence or inspire. UNLOCK YOUR VOICE: Join Free Masterclass: www.apuulibabigumira.com/masterclass. Get My Book - Voice Command: www.apuulibabigumira.com/voice-command. Book Private Coaching / WhatsApp: +256 783 499 999 #Storytelling #storytime  #PublicSpeaking  #fyp #VoiceCommand
How to Master Storytelling: The 4 Cs of a Powerful Story. Storytelling is the most effective tool for persuasion. If you sell, want to connect, or want to influence - you need it. In this video, Coach Apuuli Babigumira breaks down the 4 Cs of a Good Story that I use to explain any concept and gain influence. The 4 Cs: 1. Context - Tell us When, Where, Who was involved. Don't just start the story, set the scene. 2. Curiosity - Keep us suspenseful, wondering what happened next. 3. Conflict - There must be something we are for or against. Aprotagonist and antagonist. Something amazing that might or might not happen. 4. Conciseness - Be short. Abridge a long event into a minute. My Example Story from this morning: Coming from home via Northern Bypass, there was a car behind me and a boda boda man between us. We were approaching traffic lights. My heart told me there could be an accident. The boda was not reducing speed as we approached the red light. I stopped. BOOM! He knocked me. He assumed I wouldn't stop because there were no cars in front. Lesson: Never assume what someone is going to do. Do the right thing. You are the only one who knows what you are supposed to do. That’s Context, Curiosity, Conflict, Conciseness in action. YOUR TASK: Think of what happened to you TODAY and tell that story using the 4 Cs in the comments 👇 And summarize for me the 4 Cs if you understood them. NEXT WEEK: How to build a story in detail using Freytag's Pyramid. Don't miss it. If you learned something, please Like, Repost & Follow. For every African who seeks to lead, influence or inspire. UNLOCK YOUR VOICE: Join Free Masterclass: www.apuulibabigumira.com/masterclass. Get My Book - Voice Command: www.apuulibabigumira.com/voice-command. Book Private Coaching / WhatsApp: +256 783 499 999 #Storytelling #storytime #PublicSpeaking #fyp #VoiceCommand

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