@socialchain: More hot takes. More future-gazing. More truths about what’s next on social. Here’s what our team think we’ll be liking, sharing and scrolling through in 2026: 📲 Brands are moving from ‘using creators and influencers’ to building around them. 👀 AI-generated content? It’s getting flagged. Platforms will start signposting it, and audiences will expect it. ⏳ Longform is back. Audiences crave more depth, less fluff. 🏡 Anti-social is in. Think more offline moments, home rituals and conscious scroll breaks. But how do brands show up when audiences switch off? 🎨 Flawed is the new flawless. Imperfections in creativity will matter more than ever. Because if it’s too clean, it’s probably AI. 👇What trend do you think is going to define 2026? Drop it in the comments.

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Friday 19 December 2025 12:28:18 GMT