@rachel.gibson6: My thoughts on Ulta Beauty World as someone who was invited last year. #ulta #ultabeautyworld #beauty #trending #viral

Rachel Gibson
Rachel Gibson
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Region: US
Thursday 22 January 2026 17:54:23 GMT
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user8718680568439
Summer :
The internet ruins everything.
2026-01-22 20:05:26
71
juju713.jm
juju :
I have to disagree because isn't the whole purpose of this is to get more clientele, if you're giving the product to the same people who already get the product on a regular then who are you influencing?
2026-01-27 22:03:56
0
crystalmmiller
Crystal Marie Miller :
Us diamond members & credit cardholders should have been given 1st dibs, we spend the most with them YEARLY. I’ve never been so disappointed & felt like my money means nothing.
2026-01-23 00:15:21
330
_spannfamily
🌻 Jessica Spann 🌻 :
I don’t think influencers should be able to go.. I’m sorry but I don’t because they already get free product all of the time. Literally daily…. Maybe influencers be at the booth of the affiliate they are with but I don’t think they should go to get even more product that they already get on the daily.
2026-01-23 00:04:39
76
amberlaynmiller
Amber Layn Miller :
Yeah I’m diamond with nearly $800 in points saved. This year I’ll be spending points instead of dollars.
2026-01-23 05:39:05
23
samantha_slone
✝️✨Sᗩᘻᗩᘉᖶᕼᗩ🪽📚 :
Ulta themselves said there was NOT going to be a queue. They should be held LEGALLY accountable and no, it’s not about the free product. It’s about this company wrongfully advertising their tickets.
2026-01-23 13:13:23
63
magical_adventures31
magical_adventures31 :
Honestly there should be a day for influencers like day one and they can make all the videos and whatnot. Then the second day for the regular consumer and I wouldn’t even care if I just got like samples. Yeah full sized products is cool but the focus is to see 200+ brands and try things etc.
2026-01-23 16:20:30
30
face.by.kate_
face.by.kate_ :
It should be for industry professionals and top paying customers. Influencers get those products for free anyways in most cases. That product could be life changing for a working makeup artist
2026-01-25 00:03:36
15
snowie.angel
Snowie.Angel :
Do it as a lottery system for platinum and diamond members. Send them links to purchase. Give them one day to purchase then cancel their link and choose another of they do not purchase within 24 hours.
2026-01-23 00:58:15
22
tschalk415
Tasha :
I get influencers should go for marketing but isn’t that what the Ulta beauty collective is for? And influencers already get a bunch of free PR and now they’re gonna get even more. I’ve been a diamond member for years and so I’m disappointed to be treated like this by them 😔
2026-01-24 13:49:52
10
slayandpraymua
A L E X I S 🫶🏽 :
What brand did you attend with?
2026-01-29 07:38:44
0
andreafl200
AndreaFL200 :
If even some of the controversies about the ticket sale are correct, Ulta needs to seriously rethink their approach.
2026-01-23 14:46:12
6
slavyorker
SlavYorker :
I feel like the hype came organically from the videos posted on social media .. not necessarily pushed by Ulta. But in my opinion influencers get PR packages for free from brands all the time, the consumers who are actually spending the money at Ulta should be the ones attending the event
2026-01-23 09:19:50
7
alanastanifer
🏰𝑶𝒏𝒄𝒆𝑼𝒑𝒐𝒏𝑨𝒍𝒂𝒏𝒂🌴 :
Or make it a lottery system like the Savannah Bananas Baseball Team does. Everyone fills out a form and then gets drawn randomly.
2026-01-23 14:37:37
24
everythingandthedog
everythingandthedog :
Idk, you can fit 70,000 people in a place BEFORE the booths are entered. The number lessens greatly after the rooms are filled. I’m not anyone special and I landed a ticket; it was just luck. Just like an exclusive shoe drop- sneaker heads know. Next year I most likely won’t get a ticket and someone else will. Silly that everyone is giving conspiracy theories over a store brand event. I’m super excited for this who got a ticket and hope others get tickets next time!
2026-01-23 01:46:54
6
sheilaiversonn
Sheila Iverson :
You're not allowed to resell the tickets because they limited only one per person and the name on the ticket purchase must match an identification at the event. They took care of that problem.
2026-01-22 21:38:38
7
tanya.gonzalez56
💕Tanya💕 :
I worked as a manager for Ulta beauty and this was an event only for the GM's and the higher up a few years ago. We didn't even get to go. I also saw a man posting how he got tickets to sell the products !!! Like what !!! That shouldn't happen. And I live in Tampa and I was praying to go .. none of my friends from Orlando or Tampa were able to get a tickets either 🤷🏻‍♀️honestly free product is good but I wanted to network and learn about the products so I could create content. As a smaller influencer spending so much money on product adds up. But I believe God will open different doors up for me !!! Thank you for posting this.
2026-01-23 16:05:25
6
kaylee101011
Kaylee :
Yes! It needs to be at least 5,000 people per day and a two day event. At minimum! With platinum and diamond members priority!
2026-01-23 01:29:14
10
kristen_rb
✨🖤KRISTEN🖤✨ :
You had a lot of great points. Thank you for your perspective from going last year. And the alleged private invitation links for those region just didn’t sit well with me. I live close enough to OCC I was planning on walking. It never occurred to me that I didn’t even stand a chance. I just don’t want 4/16 to roll around and all I see are the same old faces parading around. I would have loved to go, swag bag or not! I wasn’t going for the free product. I wanted to meet people, connect and browse the brand booths…I’m so disappointed 😞
2026-01-22 20:13:38
4
james.grove49
James Grove :
You are so gorgeous 🥰🥰🥰🥰🥰💐
2026-01-26 01:23:47
1
tonyawillard
Tonya 🎀 TTShop :
It’s because of the dates they picked and over half the convention center is hosting a huge cheer competition. Ultimately it was the worst planning on Ulta’s part. Why not choose a date that you can host and use the whole convention center? That place is already insanely packed with the cheer competition. So there will be no parking anywhere. What a mess!
2026-01-24 03:56:34
1
wendyclifton
Wendy Clifton :
I’m not sure why it can only be held in those 3 cities. I know Atlanta could hold it at the World Congress Center.
2026-01-24 15:20:33
1
justmechellz
Chellz ✨💕 :
I completely agree! I’m a diamond member and I spend sooooo much money in Ulta, but I’m sure they are definitely going to make so major changes for next year because this wasn’t a good look 😑
2026-01-23 19:34:31
3
densouth
densouth :
I spend so much money at Ulta. I also tried to get a ticket at 10:00 am…got 1 dot and stayed there for an hour, just to be told they are sold out. My progress never moved up.
2026-01-24 13:19:12
1
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