@tripimprover: What do you do as a pharmaceutical company who wants doctors and patients to trust you? You hire the most popular illustrator of the day, Norman Rockwell, showcase a nicely organized cabinet of medicines, and add a bunch of scientific books to tell your audience that you care about them and not their money. This illustration by Norman Rockwell was made in 1955 for The Upjohn Company, a pharmaceutical company that has since merged several times and lost its name.