@marcelwasserman: Most companies run out of cash for one simple reason. They start Project A with the money from Project A. Then poor planning appears. So they steal money from Project B to finish Project A. Then they steal money from Project C to fix Project B. And eventually the whole business runs out of cash. The real solution is different: Your product must carry enough margin to fund the entire system. Price must cover in addision to cost of sales: • Delivery • Marketing • Profit • A rainy-day reserve, etc. If your pricing cannot do that, your business will eventually choke on cash flow. Pressure your product to perform. Send me a DM if you need help with this. #cashflow #businessstrategy #entrepreneur #financialplanning