@fit.beauty.careypierce: There’s more pressure now to eat protein than there was to do drugs when we were teenagers. 😆 But here’s the question… Do you actually know why protein matters? Because it’s not just about “hitting your macros.” It’s about how your body looks, feels, and functions—especially in midlife. Here’s what protein is really doing for you: • Builds muscle → tighter, more defined (not soft + saggy) • Helps burn fat → keeps muscle while you lose weight • Keeps you full → less snacking, fewer cravings • Balances energy → no more afternoon crashes + sugar grabs • Speeds recovery → so you can keep showing up and getting stronger And this is where a lot of women get it wrong… They’re eating “healthy”… They’re working out… But they’re under-eating protein… → so they stay stuck looking the same Midlife bodies don’t respond the same way anymore. We need more intention with things like protein—not less. I didn’t start seeing real change until I got serious about it. Not perfect… just consistent. If you’re trying to lose fat, build strength, or just feel better in your body… 👉 protein matters more than you think If you want help figuring out how much you actually need, comment PROTEIN