@iambillydavis: #fragrance This is my interpretation of the book "The Ghost Perfumer", not my opinions. It claims Creed may be the biggest scam in luxury retail.

francisco9056 :

So it’s just a big scam

confess :

That's why you should stick to Amouage, Guerlain, Nasamotto, Orto Parisi, PDM for niches.

Janie Coffey | The Côzy Farm :

Someone made similar claims about Krigler. I’ll be so sad if that’s true.

User11111667777777 :

Sounds like he’s good at marketing

Finding Fragrance Deals :

The fragrance apprentice has an amazing documentary style video on Montblanc & creed as well. Highly recommend the 45 minutes or so of it.

Watch :

Clive Christian comes to mind as well

gab :

still good tho

Danny | wristlocked :

Good marketing good juice. 😆

FragranceFelon :

I knew this and still bought them 😂😭

Pietro’s dad :

Really good fragrances for the most part. But that’s it. They’re just good and overrated AF. There is nothing in those fragrances to justify their prices. They are good and probably better than average but insanely overrated and overpriced. Never understood the hype.

Sharmie :

Good marketing and I don’t care. The creed fragrances I love are masterpieces. They just are.

1982pinky21 :

I’m so disappointed. I’ve got three of their fragrances and absolutely love them.

zurich269 :

what's your view on Boadicea? I love their line of fragrances. One of my best line.

LeoLevy :

Still a great company with excellent colognes!

BlessingsHeavens :

crazy

Relaxation & Sleep Films :

Oliver’s gift was recognizing a good product by other perfumers when other houses didn’t. People can view them as basic good stuff but the reality is that Creed took fragrances made by outside perfumers and marketed icons of the industry that influenced countless other fragrances and dupes such as Millesime Imperial, Green Irish Tweed, Original Vetiver, and Aventus to name a few. They’re history is questionable but Creed’s impact on the fragrance industry is undeniable, regardless of our personal preferences

chikinuggiesyummy :

nice vid

🔝🦁 :

Fregememnon :

😎😎😎 who cares? If it smells good, I'll buy it 😎😎😎

Queenbeex3 :

Dang. I need to read this book!

Iggy1984 :

WICKEDLY FASCINATING DEEP DIVE! 🖤🔥🖤🔥🖤 CREED still has some solid fragrances with or without the royal provenance

Ryan May :

Great video

DaVinci :

However the fragrances are really amazing.

Troo Bauk :

I think that book tried to save Creed amd its new ownership