@darrenshawseo: Google’s new Google Business Profile playbooks are actually really good, and you should take a look if you haven’t yet. They published 5 new playbooks with the most important optimization tips for different business types: - Restaurants & cafés - Hotels & accommodations - Tour & activity operators - Service-based businesses - Plus a general playbook with universal best practices Most small businesses (and a lot of SEOs) would get value from going through these tips. You can find the playbooks in the latest Google Small Business Bulletin post, published by Lisa Landsman. They’re free and genuinely useful, so it’s worth downloading them, even if you don’t use them right away. P.S. If you want to see how implementing these changes will impact your rankings, check out Whitespark’s Local Ranking Grids (you can run 8 free 5×5 grid scans with our trial, no credit card required).

Darren Shaw - Local AI SEO

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Wednesday 01 April 2026 15:06:29 GMT