@jason_swet: Most schools are failing young creatives. I get a lot of messages from students who are lost on their creative career path. They see the fancy titles like “creative director” but aren’t learning the path to get there Don’t START your creative career in creative direction. Start with a role working FOR a creative director. Roles like: Jr designer (graphics, web, motion etc) Jr art director Jr Copywriter Content creator Assistant Intern Find the roles with a specific hard skill. Learn that skill. Learn to make things. Learn to make the stuff those CDs need to get made. Learn to make content, ads, newsletters, videos, graphics. Become useful to that CD role you aspire to. From there, I promise there will be people who can give less generalized advice specific to your interests, talents, and goals. The path will become more clear. But you got to step onto the path first. No heli rides to the summit.

jason_swet
jason_swet
Open In TikTok:
Region: US
Tuesday 14 April 2026 17:05:30 GMT
32089
3748
36
121

Music

Download

Comments

nueldrizzy
Nuel :
I want to be a creative director, but I have zero knowledge on it.
2026-09-03 13:20:22
0
alysafinch10
Usuario1829292847 :
What happen if you don’t have access to this kind of opportunities. Not everyone is based in London/NYC. Do you have an advice?
2026-04-17 08:40:34
3
raye.n111
raye.n111 :
Im a creative director , went to the right school , climbed the ladder .. I don’t see why any of it was necessary..
2026-04-20 14:48:30
20
roberutsu
Roberutsu :
I had 5 creative directors before I became a creative director. And all of them were vastly different.
2026-05-17 07:50:47
68
avokuma
Yaz ☀️ :
this is such a succinct and applicable advice that i don’t hear often. thank you! ✍🏾✍🏾
2026-04-14 17:22:02
6
thatsdyarchitect
emma diane :
hi do you know where could I apply??
2026-06-27 12:03:53
0
thandiwe.mlonyeni
Thandiwe Mlonyeni :
Hi! I'm a high school learner in South Africa, currently in Grade 9 heading into Grade 10 at Curro Foreshore. My main goal is to become a creative director, and I'd love to study at a university overseas. I'm not sure which universities would accept me on a full scholarship — do you have any advice on where to start or what path to take?
2026-08-17 18:32:55
0
ang3lito15
Spicynoodles :
I’m two years post grad, do I still have a chance for an internship?
2026-05-05 14:35:45
1
ankur.np
Ankur Singh Thapa :
I am a creative running a production company, I realised my entire company is filled with top notch creative directors and editors but the problem is we struggle with finding right work in our country. How can we find proper client that provides the right work?
2026-08-10 15:48:49
0
u40850
u :
Is photographer, or fashion stylist/assistance good pre-creative director roles too?
2026-05-07 22:48:21
4
matthubbard81
Matt Hubbard :
Hey Jason, what font are you using for all of your intros? the bold serif
2026-05-10 16:10:27
1
dancaul
Dan Caulfield :
Thanks for this Jason! I'm a filmmaker at a Creative Agency in the UK - just wondering if you have any thoughts/advice for an approach towards some kind of 'Creative Director of Video' role?
2026-04-15 08:57:17
1
sulakattack
sulakattack :
Is there a path for a video editor to be a CD?
2026-04-28 00:25:53
2
designbydecor
designbydecor :
facts
2026-07-09 16:00:00
2
badlauren._
badlauren._ :
I'm still building that path 🫰🏻
2026-06-07 19:53:22
0
maralcaiiide
maralcaide :
Thanks for this Jason!!
2026-06-14 14:35:51
0
jamesbidro
Jamesbdro :
Honestly, I've just been letting jobbyo.ai handle the auto-applies in the background so I actually have time to finish my portfolio projects. Doing it all manually was draining
2026-07-02 10:24:59
1
miqueldancy
Miquel :
🔥🔥🔥🔥
2026-08-28 00:03:30
0
To see more videos from user @jason_swet, please go to the Tikwm homepage.

Other Videos


About