@matt.speroni: If you have any design experience, I’d love to hear your take. I plan to make the value prop bigger, after all, my protein to calorie ratio is what makes me stand out. Another important detail to mention is that women have been the dominant consumers in this industry recently. Brands like Perfect Bar and GoMacro (the top 2 fastest growing protein snacks right now) pander their branding towards women and they’re killing it even with subpar macros. #proteinsnack ##cpg #entrepreneur #businessjourney #entrepreneurship