@bykatiecline: I recently interviewed @thekolinjones (CEO of @Amalfi Private Jets for Suite Success podcast (part of @skift). What he shared is probably one of the most intelligent, strategic approaches to social media I’ve ever heard. It’s a process they call “Social Seeding”. They think about who their ideal customer is and what they’re into, and then create content around that, landing Amalfi Jets right in their feed. Listen to Kolin’s episode wherever you get your podcasts for more social media tactics and an origin story that will inspire anyone to go after what they want. ✨ DM me JET and I’ll send you the link directly.