@wanja_analyst: I built a full marketing analytics dashboard in Power BI and this one came out exactly how I wanted it. It covers how ads, campaigns, and customers are shaping both spending and clicks. The coolest part is the toggle between the two views, that's done using Power BI Bookmarks, so it's one report that feels like two without any clunky page switching. Some things the data revealed that I actually found interesting, the 45-49 age group is the biggest customer segment, campaign 1178 alone accounts for almost 95% of total revenue and clicks, and female customers are leading in overall spend. The scatter plots also make it easy to spot that most customers sit under 200 in both spend and clicks, with just a few outliers pulling the numbers way up. What would you want to see built next? #fyp #tiktok #LearnOnTikTok

wanja_the_data_analyst

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Monday 20 April 2026 11:30:00 GMT