@dansfera: Ever wondered how a $40 billion empire gets started? It often comes down to spotting a gap in an industry nobody else is looking at. Peter Gassner, a former Salesforce employee with a CS background, noticed the massive potential for specific SaaS solutions within the life sciences sector. Instead of reinventing the wheel, he took a proven software philosophy and applied it to a niche market, building Veeva into a massive success story. A masterclass in identifying the right problem to solve. #businessstrategy #techfounder #veeva #entrepreneurship #saas