you're contextualizing this through the lens of 2010 YouTube.
Mr Beast isn't a personality YouTuber, he's a spectacle YouTuber. he's the host of a show. and maybe people like him, the same way you like the host of let's make a deal. But he's not the reason you watch.
He very purposefully set up this wall between him and his audience. Because he knows he's not a personality YouTuber.
2026-04-25 15:07:28
239
Me or something like that :
It's kids. Kids are watching him. He has fans, but they're getting older and more discerning and that's his issue.
2026-04-25 04:22:20
186
Aaron Klinger :
Mr beast has the biggest pool that’s an inch deep
2026-04-26 00:58:49
6
Swearing is bad :
As someone who watched mr beast years ago back when he had like 15k subscribers or something he was doing worst intros and he had a genuine personality but as time has gone on he’s lost that personality more and more and by 2022 it was just all gone and that’s when I tuned out but I was definitely watching less and less over the years
2026-04-25 07:00:28
7
NickRey :
When he was Mr beast3000 he did
2026-04-25 02:06:01
89
carloscantu844 :
yeah man billionaire with zero fans
2026-04-25 01:57:54
9
Nexus Gaming :
get to the damn point
2026-04-25 13:52:56
16
Kieran Michael :
In the video you’re talking about, Dan Olson said that Jimmy asked the group of creators, “how do you create fandom?” Unfortunately for Mr. Beast and his team, the answer to that is to stop caring about pure metrics above all else, and start actively trying to create a community around content that people care about deeply. So basically, change his entire business model and probably lose a good amount of money short term in exchange for longterm stability. The issue with virality as a business strategy is that it’s not sustainable long term, and Mr Beast is clearly starting to realize this
2026-04-30 05:06:39
0
UnsweetenedAlmondMilk :
Folding ideas the fucking goat fr
2026-04-25 22:38:27
2
Ehpz Stein :
His videos all felt kind of the same
2026-04-25 04:58:49
6
theycalledmedenzel :
He’s more like a tv host
2026-04-25 21:15:51
5
Cyborgshipwright :
I liked him when he was doing the challenges with his friends now i feel like its just a game show
2026-04-25 18:20:35
12
Sergio Reyna :
I think Mr. Beast use to have fans but they left as he became more & more corporate
2026-04-25 18:01:56
2
user61692632559556 :
I used to watch him but it got bad ever since his squid game thing
2026-04-25 15:08:08
6
Jimmie_Jakes :
Mr marketing major?
2026-04-25 05:56:49
4
Niko :
He’s said before that he purposely tries to have no personality so his videos are just focused on spectacle
2026-04-25 04:52:34
4
ぎシ :
It’s because ever since he stopped doing the challenge videos on him self the channel is’t about him anymore it’s the constants
2026-04-25 23:08:04
5
Dasatropolis :
Dan's follow up video breaking down Beast Games as a show entirely episode by episode was really great, too lol
2026-04-25 08:46:53
3
Luke :
I never feel satisfied after watching a mr beast video because it always ends up being a shallow imitation of what was promised in the beginning.
2026-04-25 03:05:04
20
Meme Machine :
I would rephrase it as no fandom. You need a community that can fuel itself without you. Dan and Phil were on hiatus (Dan completely and Phil as a part of the duo), and their fans sustained itself until their return. If Mr. Beast stopped posted, he’s done.
2026-04-25 20:19:48
4
bryduck :
our economy is in free fall right now and people are struggling to find jobs, the idea of pitting people against each other for money in stupid games is dystopian af
2026-04-25 19:19:52
2
Bigs&Porridge :
I heard about him asking “how do you create a fandom?” and like… you have to create something that’s interesting to engage with continually. You have to foster community. He doesn’t do that.
2026-04-25 14:01:30
2
worm :
that video is great!! i was about to recommend it before you said it
2026-04-25 18:00:16
1
CareerDay :
So many of his videos are giving out money. He hasn’t made a connection with people, he’s made transactions—which is good if you’re a salesperson but it’s terrible if you’re in entertainment.
2026-04-26 04:15:02
1
drail85 :
I try to watch it. like the concepts are cool sometimes. but the execution is corny af
2026-04-25 18:12:19
1
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