@dansfera: Fifteen years in the industry and still facing the same roadblock: doctors just aren't referring patients. Even when they're the Principal Investigator, the struggle is real. This clip breaks down why that referral gap exists and why industry veterans are finally calling it out. It’s the uncomfortable reality that clinical marketing rarely wants to talk about. #clinicaltrials #medicalmarketing #patientrecruitment #healthcareinsights #clinicalresearch