@ashley_breaks_beauty: Happy Mother’s Day to the moms who see through the marketing. 🤍 Self-care became a billion-dollar industry by selling us the idea that buying things equals taking care of ourselves. As someone who works in beauty and is raising two kids, I think we can hold two things at once: some products genuinely make life better, AND the “treat yourself” industrial complex is exhausting. The best beauty marketing respects your time and intelligence. The worst weaponizes your guilt. What’s actually self-care for you today? 👇 #MothersDay #BeautyMarketing #SelfCare #BeautyIndustry #momtok