@aronsogi: Video editing should not take more than 20 minutes. If video editing is a pain point for you and that’s one of the reasons why you’re not posting consistently then this is exactly what you need to do! As an entrepreneur when you are building your personal brand you can’t put all your time into content because you also have a full-time business to run. The reality is that for video editing you always have to pay! Either with your TIME or with your MONEY. My simple rule is that if the video editing is taking you longer than 20 minutes you have two options: You either hire a video editor or if you cannot afford a video editor just stick with the minimalist editing style where you improve the colours and add the auto captions. 👉 If you’ve struggling with content then hit the follow @aronsogi. Growing your personal brand in 2026 might be the smartest move you make.