Wait. You can’t possibly think I’m on patagonias payroll because I’m siding with the law plz let’s discuss this 😭 I made a video of you want to watch first she’s being extremely disingenuous about the lawsuit. For example she only shows the highlighted blue part of this part of the lawsuit in her video, leaving out the primary issue of her filing a trademark on their brand and also selling apparel
2026-05-30 03:44:51
19
Dee 🎠🌼 :
I love Pattie but she is severely in the LEGAL wrong. That’s an important distinction to make because again she is severely for years overstepped many legal boundaries. Now it’s a legal requirement for the company to step in. Again perhaps they could have found another way, but the truth is legally this is what was going to happen
2026-05-30 18:53:07
12
darklordhannah :
they're suing because pattie filed a trademark to sell apparel. it is too close. and yes, they do have to defend their tm or they're at risk of losing it. if pattie had not filed a tm in something so similar to what they already have, it would have been a non-issue. and no, I'm not a lawyer (I'm a biologist), but I had my lawyer friends explain it to me because trademark law is confusing af.
2026-05-30 07:04:08
4
Angie :
It’s about working with facts. I support both but the lawsuit clearly shows infringement. It’s not personal, it’s business.
2026-05-30 00:11:43
16
Silran :
I don't know that it's legally compelling either, there's not even really anything in violation of their trademark 😭 like it's clearly parody and inspired by the same AREA OF LAND 😭😭 this is more cut and dry than the Mattel/Aqua beef with "both parties are advised to chill"
2026-05-29 23:06:43
3
_chaos_goblin_ :
What if you think Patagonia is right AND Pattie Go is is doing good work but crossed a line? We could just not demonize either.
2026-05-30 18:20:59
3
Nicky B :
Yes they do. If they do not they risk their most valuable asset: their brand. And guess who has donated 100s of millions to climate change activism? Hint, it’s not Pattie Gonia. So by risking their brand they risk $100 million a year plus in climate donations.
2026-06-04 00:40:26
0
Union Thug :
I actually also don’t think the corporation is as clearly in the legal right as the shills like to pretend
2026-06-03 23:57:04
2
mjec :
the case is Patagonia, Inc. v. Entrepreneur Enterprises, Inc, because Pattie is actually also running a corporation (and it's not millions of dollars to sue)
2026-06-04 19:52:23
0
Lieutenant List :
I’m baffled
2026-05-30 14:17:36
1
Annette Smith :
I am a little bit of a conspiracy theorist, but, their PR on this has been atrocious and I did wonder today if they actually were paying smaller creators to defend them on TikTok.
2026-05-29 23:10:33
4
Union Thug :
The amount of corporate boot l1ckers is wild
2026-06-03 23:56:10
1
jw39036 :
Yes. They do. Dilution means they lose their right to their trademark. This same law would protect her if another drag decided to use patta gonia as their stage name.
2026-05-29 23:01:55
11
J & D :
Trademark aside, Patagonia doesn’t want her using Pattie Gonia on ANY match, regardless of what it looks like. That’s too far
2026-06-02 16:29:51
0
Leopold…Maybe :
I don’t know about everyone else, but I just can’t imagine defending a company that uses slave labor to make their clothing.
2026-06-01 23:14:07
2
none :
They maybe should have chosen a name that wasn't a giant region in the world. I think it's going to be tough to argue that they have a trademark on anything related to outdoors and associated with a huge region of South America. Not to mention the horrible press.
2026-05-29 23:10:34
1
Outcast Stars :
Patagonia is a region in South America first so....
2026-05-30 04:45:12
2
CrazyLimousines :
I have been a loyal Patagonia buyer over the years, but I just ripped off all the outside tags and sent them either a letter saying “hope it was worth it”
2026-05-31 17:49:34
0
nope :
can we also talk about how this corporation's primary customer base is yuppies? the cultural demographic that is "socially liberal, fiscally conservative"? so this is very on brand and could be a "bad publicity is better than witty parody by the non-respectable gays" situation. eco-activism is also regarded as more dangerous/associated with t-rism than almost any other movement in the US. I bet they got a bunch of hate mail from Karens who voted for Harris and feel like "drag is fine just not on social media" etc etc.
2026-05-30 05:15:44
2
Riley 🦈 :
The issue is when legal action isn’t taken it then sets a precedent. Kinda blows my mind people think this is a moral thing especially when she walked into this fully knowing what would. happen.
2026-06-02 05:52:48
0
Jdlaffitte :
This is a both sides suck situation. Pattie was out of line but shouldn’t get sued into bankruptcy. Patagonia has a right to protect their trademark but need to understand how ridiculous and evil this task is. I don’t know what the right answer is but hashing it out in the courts seems wrong
2026-06-04 02:16:34
0
sc :
laws are all literally made up and they shouldn't protect corps more than people periooood. team pattie all day. patagonia the company isnt threatened at all by a drag queen using a riff on their name & selling tshirts to benefit the same causes patagonia the company also purportedly supports?!?!? patagonia the company can eat shit, pattie gonia the human can do whatever she wants.
2026-06-04 01:26:57
0
Crazy__Phill :
Pattie Gonia is not being sued. Her corporation is. It's called Entrepreneur Enterprises Incorporated, is a privatized multi-million-dollar company with it's own legal advisors, and is owned by Wyn Wiley who's public persona is Pattie Gonia. Patagonia Incorporated is a multi-million-dollar B corporation owned by shareholders of the non-profit organization Holdfast Collective who spends 98% of it's revenue in activism and publicizes that information and also holds publicly available audits for the other 2%.
2026-06-03 07:48:19
1
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