@charles_perfumer: The reason fragrances can last all day comes mainly down to two things - what ingredients were used in the scent, and oil concentration. The percentage of oil in a fragrance determines its intensity - EDT sits around 10%, and EDP around 20%. The higher the concentration, the more fragrance oil is blended into the perfume. @Thomson Carter built their entire range around lasting as long as possible, so every fragrance hits that 30% concentration mark, with ingredients chosen specifically for longevity #fragrance #perfumetok #fragrancetiktok #parfum