@meghan.kimberley: if that's you, welcome (you're in the right place and probably overdue for someone telling you this) the playbook on repeat right now is: throw together a $27 canva pdf, recycle the same five hooks everyone else is recycling, rinse and repeat until something hits. it's not a terrible strategy if you're starting from absolute zero and don't actually know how to do anything specific yet. but that's not you. you already know something, you already figured out something hard, and what you actually know how to do isn't sitting in a $9 swipe file with someone else's branding swapped onto it. this space isn't one-size-fits-all. some women should be selling 1:1, some should be writing a book, some should be running a small group cohort, some should be selling a pdf (but THEIR pdf, the one only they could write). figuring out which shape fits you is most of the work, and almost nobody teaches that part honestly because honest doesn't scale into a $49 COURSE.. things i write about a lot here: • why the messy version of what you know is more sellable than the polished version (and how the polishing usually kills the thing) • how to pick the right shape for your business (1:1, group, community, course, pdf) instead of defaulting to whatever's trending • how to figure out what to charge, when, without copying someone else's pricing • what to do when you have zero audience and want to start making money this year anyway • how to take what you already know how to do and turn it into something someone can actually buy follow if you want more of this, save it if you want to come back when you're done convincing yourself you need one more certification first.

Meghan Kimberley 🇨🇦

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Thursday 11 June 2026 18:54:51 GMT