@adweek: We scoped out the official @FIFA World Cup Queens Group Stage HQ on day one of the tournament and we're telling you all about it! Located at the Billie Jean King Tennis Center in Flushing Meadows–Corona Park, this free event gives folks a place to watch group stage matches with fellow fans. The games are shown in the Louis Armstrong stadium, with brand activations, merch, and food options on the grounds. If you've ever been to a match during the @US Open, it's similar that but on a smaller scale. Brands activating on the ground include @Levi’s, Bank of America, @Dove Beauty & Personal Care, @Telemundo, @Uber, @Coca-Cola, and a few more we didn't show. It's free to attend, but you do need to secure tickets in advance at the NYNJ FIFA World Cup website. Five weeks of soccer (football!!) starts today. ⚽ Let's go!! @FIFA #queens #worldcup #nyc @NYC Tourism #football #Soccer