Eugene Healey | Brand/Culture
Region: AU
Tuesday 16 June 2026 02:00:03 GMT
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Kyra | Creative Strategist :
Like the death of the pre-teen era
2026-06-16 09:17:01
1624
Tom Wilson :
I’ve been saying this for ages. There’s Uniqlo or Gucci and nothing in between.
2026-06-16 05:51:09
2194
Pettina.Stanghon.Solutions :
You’re brilliant. As a psych psychologist, I find your assessment absolutely fascinating.
2026-06-18 21:55:08
0
The Best AI Marketing Videos :
Middle class doesn’t have any money. They get taxed to the point they don’t have any money other than bills and food
2026-06-16 07:36:59
549
ThePiesR :
the trouble is alot of "middle" brands are just selling cheap AF products from Ali express or shein anyway. I'm not paying $80 for the same poor quality tee I can get for $10. money is too tight to waste it. so Im either buying the cheapest one or I'm saving for something of actual quality - not brand name - but small business hand crafted and boutique or I'm making it myself.
2026-06-16 06:57:15
649
Braid :
How do none of these billionaires not realize that without a middle class you have next to zero economy - hence no more money for them?
2026-06-16 12:57:28
129
Trueworld Capital :
Middle class been dead since the pandemic 😷
2026-06-16 11:24:53
149
Chris :
This is why target has died! It fit that perfect spot between myer and kmart. But it’s gone now.
2026-06-16 08:08:20
114
DeeBee :
Yes I noticed this in the real estate development space. You won’t find a mid priced condo development. It’s either a rental building or a luxury condo. Material prices are high, same amount of work, slim middle class
2026-06-16 13:32:41
74
y2k89 :
Look. I don’t care about brands. I just want natural textiles like cotton wool linen etc but it’s become an upper middle class to upper class fabric. That’s what it boils down to
2026-06-17 01:15:38
56
Lloyd :
Two words: private equity.
2026-06-16 23:18:35
31
Cat ✨ :
That’s why clothing has gone to 💩 I’d love to dress up again for work but not spending $1000+ for a semi- decent outfit
2026-06-17 13:07:31
63
Sweet & Saturn :
Zara, Gap, Uniqlo, are "middle class" to me. Macy's and Sears are old middle class, like 2000s style. most of my basics are uniqlo/h&m/anthropologie/free peopl/gap. old navy still kicking. but it's definitely getting weird out here. MaxMara, LOFT, OAK + FORT still have stores here in the bay. But again, it's getting weird.
2026-06-17 23:11:29
7
taraneh :
A huge thing missing from this dialogue is the fact that we have enormous amount of access to credit and debt now
2026-06-16 04:34:43
90
Oli Smith | Brand Growth :
No middle class = nobody to sell to. Millennial career crises and waves of redundancies will hurt the consumer economy in the long run. Will AI become a consumer like we are?
2026-06-18 21:09:53
0
Isabelle Lenore :
We're cooked.
2026-06-16 03:03:02
45
Aurélie 🪸 @thecreativeact :
So informative
2026-06-18 10:47:49
0
Cal do dahh :
2026 now I shop at Lidl…
2026-06-18 05:17:51
0
lifeby.jenny :
Was just in Asia particularly South Korea and Japan and sparked this conversation with my partner. Was fascinated by how many high quality “middle brands” there were, particularly in Korea - fragrance, skincare, handbags, shoes
2026-06-16 16:00:54
68
Yashri 🤍 :
Everyone wants luxury this and luxury that, and nothing wrong with it. But it’s when the luxury providers, in order to make it profitable for them, skim out on good materials and or ingredients etc. and still market it as luxury with that price tag, that’s the issue! As a “middle class” person (if you can even call it that now), I don’t mind if they provide decent products (maybe not have all the premium ingredients or materials, etc.) but some of them and then make sure the price reflects that, I wouldn’t mind buying
2026-06-17 02:13:12
8
hillerylutzow :
If middle class brands actually paid middle class wages, this might not have happened.
2026-06-16 18:32:07
7
Emma 🪐 :
I was literally having this conversation with friends this weekend. Most of them, especially the ones who are less interested in consumer ethics, are saving up for maybe 1 luxury item a year, and the rest of their clothes are quite cheap basics from maybe Shein or Primark or even AliExpress (we’re talking underwear, basic tops etc) or Vinted or at a push, Zara or Uniqlo. The “middle class” shop doesn’t really exist anymore, not in the U.K. anyway. The boutiques are dying, the high street is dying, even Topshop is gone.
2026-06-16 06:09:23
53
Lisa Graystone :
Or choose neither and shop second hand / vintage 🤷🏻♀️
2026-06-16 16:45:12
8
Sia UK :
Its the shein effect 🤣
2026-06-16 11:14:34
20
Ligma Bawls :
There’s so such thing as middle class. There’s the rich and everyone else.
2026-06-16 10:25:20
17
To see more videos from user @eugbrandstrat, please go to the Tikwm
homepage.
![Counter-Strike 2 (сокр. CS2; с англ. — «Контрудар 2») — компьютерная игра в жанре многопользовательского тактического шутера от первого лица, разработанная компанией Valve. Она стала 5-й игрой в серии Counter-Strike и заявляется как бесплатное обновление к Global Offensive[2]. Counter-Strike 2 Разработчик Valve Издатель Valve Часть серии Counter-Strike Дата анонса 22 марта 2023 Дата выпуска 27 сентября 2023 Лицензия проприетарная Жанр шутер от первого лица Технические данные Платформы Windows, Linux Движок Source 2[1] Режим игры многопользовательский Язык несколько языков[вд] Носитель цифровая дистрибуция Управление клавиатура и мышь Официальный сайт Логотип Викисклада Медиафайлы на Викискладе Игра отличается крупными техническими улучшениями по сравнению с Global Offensive, включая переход с игрового движка Source на Source 2, улучшенную графику и новую клиент-серверную архитектуру. Кроме того, многие карты из Global Offensive были обновлены, чтобы использовать функции Source 2, а некоторые карты были полностью переработаны. Valve анонсировала игру 22 марта 2023 года, объявив, что разработчики готовят релиз на лето 2023 года. Релиз игры состоялся 27 сентября 2023 года, заменив собою Global Offensive в Steam. #bcgame #electronic #cs2 #electonic #nebcg](/video/cover/7641519269628464404.webp)
