@craighillco: The objects in our lives shouldn't just do their jobs — they should inspire us as well. Modern lighters lost the magic that vintage lighters possess. Older designs often have these elaborate and clever mechanical interactions to send a spark towards the wick. It's a small miracle that a little tool in our pocket can create fire, so it makes sense to celebrate that moment. Inspired by these vintage references, we designed a lighter that doesn't just spark a flame, but that also feels delightful and fun to use. We hope you enjoy the Swingtop Lighter, available now online.
The Dissim lighter (released at least 7+ years ago) is a much better iteration of nearly every single feature you “added” except for the retro.
2026-06-19 05:28:12
2824
Name :
the circle one isn't unusable, its just for cigarettes
2026-06-18 17:58:54
56637
noscreen64 :
That’s a big ass lighter, wouldn’t fit in any pocket
2026-06-18 23:33:17
69529
asian peter griffin :
Craig hill redesigns the wheel for the millionth time at a 200% markup
2026-06-19 07:58:45
5393
mary_kate_6 :
Congrats you invented something that already exists
2026-06-19 11:50:03
1144
ADHDistracted :
Your design is right-hand only, though; most lighters are inherently ambidextrous by design.
2026-06-18 20:08:28
12344
️JakiePoo :
$78 lighter 😂😂 yall have got to be joking
2026-06-18 21:02:57
5939
🇨🇦 :
The core idea is flawed, Bic lighter is Bic massively is because it's very cheap to produce and doesn't leak fuel. In this video they just replaced a rare expensive novelty lighter with an expensive novelty lighter
2026-06-18 16:09:55
1136
mmmmm pickles :
For $80 yeah you’re funny
2026-06-19 12:52:35
235
Melissa 🇦🇺 :
The example of the one that isn’t practical is perfectly practical for a smoker though. Like its intended purpose wasn’t to light candles.
2026-06-18 15:52:56
920
kobitos🍄 :
pretty sure this for a cigarette no?
2026-06-19 00:30:53
757
kodiak.kid :
That was an absolutely fantastic bit of inside engineering. Bravo!
2026-08-07 13:38:17
1
Matthew :
In fairness, they're cigarette lighters, not candle lighters
2026-06-19 13:55:46
304
lunar_monique :
my question would be... what if you want to reignite it but the lever is too hot from being right beside the flame? How would you do this without burning your thumb/finger?
2026-08-07 02:35:08
1
jasonijaat :
ok, on the compact, it's a CIGARETTE lighter. if you use a shoe as a hammer, it won't work right either
2026-08-06 19:47:23
3
Raul :
W engineering
2026-08-07 00:33:12
0
Ribb :
So you designed a lighter that already exists?
2026-06-19 00:02:21
414
Mike Thompson :
so you invented a problem to fix it and created 5 more at the same time....got it
2026-06-18 22:13:37
287
Ol' Sandwich Shoes :
I can only hear so many buzzwords before my eyes glaze over.
2026-06-19 05:46:28
201
Grace :
I was disappointed when you pulled out the actual small lighter, I thought we were designing giant lighters for funsies and I was very into that idea
2026-06-20 04:33:52
56
Barry D. Muir :
Idek what this company even does but this is the 5th video I’ve seen of them reinventing the wheel with microplastics.
2026-06-18 22:44:06
58
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