@gavinhfc: Prime Day is one of the biggest shopping events of the year and your bids and budgets need to be ready before it starts. Here's my checklist: → Add ~50% to your daily budgets so campaigns stay active all day → Prioritise your strongest products, deals, and coupons → Reallocate budget away from weaker campaigns into proven performers → Set schedule-based budget rules for peak shopping periods → Set schedule-based bidding rules — a 20% increase is my sweet spot Do this before Prime Day and If you want to learn more about Amazon Ads — link in bio. #Ad #AmazonAds #PrimeDay #AmazonSeller #SponsoredAds