@simonsinek: Most CEOs will use every opportunity to tell you about their product. Bob Chapman was different, in the best way. Bob Chapman was the CEO of Barry-Wehmiller— a company he built over five decades that proved that leading with genuine care for people and outperforming the market aren't mutually exclusive. He believed the most powerful thing a leader can do is see the human beings in their care not as functions for their success, but as somebody's precious child. He wanted his legacy tied to the successful culture, company, and movement built around that belief. Bob passed away six months after we filmed this conversation. I’ll cherish this opportunity I had to capture his mission — to make business a force for good in the world — in his own words and ensure his legacy lives on. This is a clip from A Bit of Optimism's tribute episode, which includes my full conversation with Bob for the first time. Thank you, Bob. I miss you.

Simon Sinek

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Wednesday 24 June 2026 14:30:07 GMT