@venom_haus: Game Designer Explains Gut Punching Ideas #visceral #creativeidea #gamedesign #gamedesigner #creative How to make your ideas gut punch people? Let’s go. When you have a great idea, ask yourself: is it visceral? As in, can this hit someone’s deep, messy feelings instead of just their logic? Does your idea speak directly to the human condition? My first game, Serial Killer, was a smash hit because almost everyone has had a dark, or even a murderous thought at some point in their life. The game gives people a safe outlet to play out those thoughts and get closure. My second game, TEETH, is built on this: everything is funnier when you’re not allowed to laugh. Everyone’s been in a situation where they broke and laughed, when they weren’t supposed to. TEETH gives people permission to give in to that feeling on purpose, over and over, and without the guilt. Both games tap into a powerful place in people’s minds. A real moment they’ve lived through that made them react. That’s what visceral means: your idea makes somebody remember being in a specific moment, and they feel it deep in their body. If your creative project – a game, a story you’re writing, even a dish you’re about to cook – doesn’t evoke anything from your audience, your idea is mid. It will be forgotten. Sit on that.

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Friday 26 June 2026 00:00:02 GMT