I would literally love to hear how he picked which green
2026-06-27 03:41:42
41273
🍥 :
People don't realize how iconic the color choice was here. that shade of green went viral for the entire summer. everyone connected anyone who wore or displayed that color to the album. the marketing of a signature COLOR is genius. it's so simple yet effective.
2026-06-27 18:34:33
802
lindsey :
wot job is dis
2026-06-27 20:33:31
0
gab :
But what you don't know is that that sweater is not just blue. It's not turquoise. It's not lapis. It's actually cerulean.
And you're also blithely unaware of the fact that in 2002, Oscar de la Renta did a collection of cerulean gowns. And then I think it was Yves Saint Laurent who showed cerulean military jackets? And then cerulean quickly showed up in the collections of eight different designers. And then it filtered down through the department stores and then trickled on down into some tragic Casual Corner…where you, no doubt, fished it out of some clearance bin.
2026-06-27 15:04:29
2886
Etothetaui :
I assumed Charlie made the cover in under 23 seconds
2026-06-26 18:09:20
25445
jo :
Literally one of my fav talks!!
2026-06-27 15:03:23
153
Chace :
the famous styling of the font that he used on the album was also so popularized by many people here in tiktok and most of them don't even know it originated to the brat album, it's insane.
2026-06-27 03:06:17
2632
anna :
I can’t even imagine brat being any other shade of green omg
2026-06-26 18:48:16
2518
New 🟥 Adventures :
This comment section is proof people arent as art centric as they think. Its not about who made it or how simple or easy it is to make. Its about, did YOU make it? Did you think of it? If you did, did you put it to paper? No. Art is about the creation.
2026-06-27 04:15:16
1796
⊹˚‧ ⋆ 𝖎𝖘𝖘𝖆 ⋆ ‧ ˚⊹ :
yall giving him shit but the green wouldn't be iconic if it was any other shade of green
2026-06-27 01:28:02
7635
Leah :
Why are we pretending like this design wasn’t everywhere
2026-06-27 01:29:48
1682
lauren :
leave it to non design people to call this basic, boring, and easy. i LOVE the brat cover and it was incredibly risky!! so interesting to see all of the work and experimentation with such a “simple” output
2026-06-27 02:17:52
8129
carlymango42 :
Proof that design is still alive! Iconic cover, ai could never
2026-06-27 02:55:50
860
Daniel Ángel :
I love how polarizing this design is. For half of the people it’s genius, and for the other half: “it’s just a green bg with arial, I don’t get why everyone says it’s genius, people don’t know good design nowadays, people will love anything nowadays, I’m mad that people like that design”. I haven’t seen anyone just say idc
2026-06-27 13:59:32
30
Just Universe Favorite Mistake :
45 minutes talk at conferences be like.
2026-06-27 20:34:59
0
snobbymija :
we discussed this at my job too! this cover was super intentional even though it looks so simple. simplicity is probably the hardest thing to achieve
2026-06-27 14:34:33
34
Evelyn :
Now I know what Peter Steele felt picking a shade of green
2026-06-27 14:25:48
1
KEO :
its insanely impressive such a simple design is iconic as it is
and somehow matches the energy of the album so well
2026-06-27 18:08:58
8
Ellie, Moo, & Lenny :
“So simple”, yeah but if they used comic sands and baby shit green it truly would have had a negative impact on the album.
2026-06-27 18:48:07
8
thootiefrutti1 :
Why are we acting like this is so spectacular.. my 7 year old niece could’ve done that bffr
2026-06-27 01:08:49
922
moreQuentin :
the fact that i know exactly which one is the correct tone
2026-06-27 15:43:22
7
Marie🆘🇺🇸 :
Girl, what do you do? Because I've been begging to go to literally ANY design conference for the last 4 years and they won't send me anywhere. 🤨
2026-06-27 05:35:26
55
Raven :
Looks like emerald city in that room
2026-06-27 00:29:02
30
To see more videos from user @whatmarysdoing, please go to the Tikwm
homepage.