@zachex: Here is a design hot take: People hate reading a lot of text. So what’s the solution? Should we make the copy shorter? Should we rephrase it? The solution is not always reducing text volume. It’s about distribution. How you place text on the page. How you use spacing. How you guide people from the most important information, to the secondary information, to the least important information. In this video, I show you four simple layout principles you can use to structure copy better on a page.

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Sunday 28 June 2026 22:50:40 GMT