@neilpatel: For 25 years websites wrote the answers and Google sent the traffic. Now Google wants to be the answer itself. AI summaries, follow-up questions, agents that track topics for you. HubSpot already felt it, losing a huge chunk of its blog traffic. If AI doesn't surface your brand, you're invisible, no matter how good your content is. The fix starts with knowing the real questions your customers are typing, then owning those answers. #FutureOfSEO #AISearch #GoogleSearch #DigitalMarketing #GEO