@coldestjoel: Wimbledon’s viral ‘Overheard’ content strategy is proof that spectator content is the next biggest trend for brands 🎾 @wimbledon #socialmediamarketing #brandstrategy #marketing

Joel Marlinarson
Joel Marlinarson
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Region: GB
Sunday 05 July 2026 09:06:37 GMT
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samonbrands
Sam :
Always such an incredible social media strategy from them. Brilliant team
2026-07-05 11:30:09
177
rex1788
Rex :
These are staged! 100% . Never a F word .😏
2026-07-06 08:00:26
0
tiwa.layoooo
tiwa.layoooo :
Lovely breakdown as always! ❤️
2026-08-12 22:58:42
1
taradwx_
Tara :
as an avid people watcher i’m obsessed with these videos
2026-07-05 09:31:39
78
adrianmurdoch
Adrian Murdoch :
Joel is on 99.9k followers, let’s get him to 100k 🫡
2026-07-07 05:38:05
6
ra_dical
Christine :
I love the wimbledon social media team!!!
2026-07-12 03:17:51
11
readingmassagetherapy
Ash :
How do they pick up the audio? Do they get permission to use?
2026-07-08 00:07:58
7
jujrie
GIGI :
Even the graphic design and production is top tier quality
2026-07-06 06:54:06
28
shalalala204
shalalala204 :
And most importantly, the very beautiful Arabic music randomly posted with videos
2026-07-19 23:49:58
0
peterjamescoyle
Peter James Coyle :
Their social media team need a raise then…
2026-07-06 07:39:44
4
jasmineistaken2026
Jasmine Travelled :
Is it real or acted?
2026-07-06 17:25:20
0
tcrfff
The Cutting Room Floor :
brilliant
2026-07-18 21:07:51
1
gracetranter
grace | pr strategist :
This literally just came up on my TikTok and I was just thinking how good it is
2026-07-06 18:41:53
2
jameswallis_
James Wallis :
It’s just so good!
2026-07-05 09:19:58
5
betherewearthat
Chen | fashion + biz :
I love this series so much
2026-07-08 02:43:37
1
benmccarthymedia
Ben McCarthy :
I love these style of videos, it’s like something out of a film/tv show the way it’s framed.
2026-07-07 14:57:37
1
racktapp
Rackt •Tennis & Padel Tracker :
They cooking
2026-07-06 07:09:08
0
char10ttedunn
Charlotte Dunn :
Best content of an event I’ve seen
2026-07-06 08:15:47
2
katiealz
katie :
do you have a podcast?
2026-08-31 19:50:55
1
dide.the.photographer
Didè|Photographer📸|Reels :
T
2026-09-10 08:50:48
0
paolamarkek
Paola | Cura za sport 🏎️🎾🎿 :
I LOVE IT, and want to copy it desperately. i wonder how they film them...
2026-08-18 22:21:46
0
johnsssssson
Johnsonssssssss :
It’s made by an external production company
2026-07-13 05:56:14
0
sarah.did.this
Sarah Did This :
Anyone remember that Overheard in Waitrose Facebook page, so entertaining
2026-08-20 01:34:06
0
vuyo_veve
V :
They’ve been on an incredible run this season.
2026-07-12 11:25:17
1
jmmh.znr6
Jmmhznr26 :
I enjoyed those videos too!
2026-07-07 16:01:51
0
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