@simonbeard_official: Hospitality is getting smashed right now and the middle is about to get wiped out completely. The cash economy is gone so every wage cost hits the books properly now. A hospitality worker on a public holiday can cost $79 an hour. Ozempic is rising and people are drinking less, which kills the high margin items like alcohol and dessert. Costs keep rising but owners cannot pass them on to already pressured consumers. This is a K-shaped economy. The bottom is being replaced by $2 coffees and $2 pizza at 7-Eleven. The top is fully booked TikTok restaurants where people happily spend more for the experience and the status. The middle is dying. People are not buying the dish. They are buying the feeling. A restaurant in Melbourne played In Da Club on a JBL speaker for a birthday and I still Instagrammed it. That costs nothing and creates a memory. If you shift someone's emotional state they will never forget it. That is what Culture Kings was built on. And that is what hospitality has to get back to.

Simon Beard
Simon Beard
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Region: AU
Friday 10 July 2026 07:08:58 GMT
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scroggins8
scroggins8 :
Did he just say the problem is " they have to pay their staff correctly"
2026-07-11 05:01:29
275
ddu562
Citizen :
Wealth inequality
2026-07-10 11:08:10
62
jaydensanthony
Jayden Anthony :
“They have to pay all their staff properly”. Saying the quiet part out loud there.
2026-07-10 12:32:16
51
jacobbryanadam
jacobbryanadam :
Me and my partner earn 700k between us and we barely eat or drink out now. House parties are back and as are cooked home dinners
2026-07-11 01:28:52
40
alexg123457
Alex 🇦🇺 :
The experience is everything. 👍 I can remember most of the good experiences I’ve had in restaurants etc. but not the comparative cost.
2026-07-10 23:03:40
15
notthatfunny7
Dylan :
So businesses survived on not paying tax 🙄🙄🙄. So fraud is the business model. Maybe they shouldnt be in business
2026-07-11 00:40:55
14
minerva13014
Minerva1301 :
‘K shaped economy’ is just a new way of trying to avoid saying ‘wealth inequality’
2026-07-10 19:56:50
14
davidbuirealtor
David Bui :
I have Bachelor in International Hotel Management and have been worked in hospitality for 7 years. From the bottom to manager. What need to tell you is that the employees is also not making enough. The boss also not making enough. The government is the one who take the most. The profit margin in hospitality (cafe, restaurant, hotel) is very low. But it would be a great cash flow machine if you manage it right. And cash helped a big time. Right now if you can use cash, it will be better for your favorite restaurant or cafe.
2026-07-10 15:22:24
11
nonameheretonight
Joel Na :
Lol so paying staff properly and people loosing weight and drinking less. These are good things. If these things put pressure on your business then your business may not be viable...
2026-07-11 00:16:11
9
zenarchist
Fiddy :
how dare they have to pay their workers properly
2026-07-10 23:43:45
9
rickyarthur13
rickyarthur13 :
Spot on.
2026-07-10 07:29:50
8
sealion207
Karl Eaton :
I guess if you haven’t been out lately you’ll find sporting events packed, restaurants packed flights packed, there’s plenty going on…
2026-07-11 02:48:26
8
mamaandpapas01
mamaandpapas :
Not to mention we got to pay the eftpos transaction from October. It looks small amount but to the restaurant owners it adds up it’s around $3k a month for us.
2026-07-10 09:08:59
8
jintonic022628
Jintonic 🍉 :
Lately i’ve been hearing of one local business closing every single day😢 new ones popping up but i know they too will close within two years
2026-07-11 07:04:14
6
dopaminedelivered
Mia :
Whenever I go to cafe’s or restaurants I always think gawd this is boring and like every other place, just do something different!!!
2026-07-10 11:02:20
5
daviddjames_
David James :
Same as bars n clubs too
2026-07-10 15:49:20
4
richardbarson1
poppajones :
bring cash back
2026-07-10 12:16:47
4
josie.joje
Josie 🇦🇺 :
Go back a few years and a basic pizza like a marg was sub $20 and now it $30+ for what is bread, a bit of sauce and cheese, maybe three basil leaves. If people have money they will leave food on the table, so blaming Ozempic isn’t the real issue. It’s the rapid rise of prices on basic food. A long black is now $7, a basic pizza is $30, a basic main at a pub is close to $40. Blame all other factors all you want but what the real issue is the baseline items increasing in price. If a marg pizza is now $30 at a pub, it’s going to be pricier at an Italian restaurant
2026-07-10 16:26:06
3
renahorton1235
Renahorton123 :
This is what I've been trying to articulate lately. Going out is expensive and not even good anymore. I am saving it for proper good hospitality and good food overseas on holidays
2026-07-11 06:18:45
3
yetmaexxx
Daz :
Sometimes when I go to a takeaway shop, they have a little sign saying "prefer cash, 5% discount." I always pay with cash. Cash is still readily available—I don't know what city you're living in—but I agree, it is slowly disappearing. Still, takeaway shops and small shops are starting to put little signs up: "Discount for cash only."
2026-07-10 20:08:41
3
foxys_lady_
foxys_lady_ :
As consumers not business owners this is spot on. We cook more at home so we can spend money on our favourites and experiences rather than spending bits here and there that don’t matter so much
2026-07-11 06:57:27
3
user257682629
Bob Sidhu Seymour :
Absolutely true. You hit nail on head. Bravo
2026-07-11 05:35:40
2
tomato_girl12
tomato_girl12 :
What do you mean cash is gone? It’s everywhere and you get discounts for using it
2026-07-11 05:14:17
2
thisismetryinlv
ThisIsMeTryin(Louises Version) :
cash isnt gone.... its a choice to use or not to.... and to support those who accept cash....
2026-07-11 05:02:58
2
catslovecrystals_
Michelle | Cats Love Crystals :
this is the same with retail as well
2026-07-11 08:50:29
2
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