@hollywoodhistory: Dune: Part 3 seems to be replicating the look of Technicolor films, thanks to the work of Linus Sandgren. Sadly, we will probably never see true Technicolor again for a variety of reasons 🌈 #oldhollywood #filmtok #technicolor #dune #hollywoodhistory

Hollywood History 🎞️ Brandon
Hollywood History 🎞️ Brandon
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Monday 13 July 2026 22:48:31 GMT
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nitzeart
Eni S.E. 🇲🇽 :
Excuses. The Love Witch did it pretty well.
2026-07-14 21:16:00
3095
elloo532
elloo :
Where's the part where you describe why we can't have it anymore?
2026-07-19 23:00:10
4
lululucas
Lulu :
Call me crazy but I prefer technicolor then iMax cameras
2026-07-14 00:16:48
5847
mandypandy03
mandypandy03 :
I don't expect the exact results as actual technicolor, but an ATTEMPT would be nice. Films are so boring and gray now and that's a choice that's being made.
2026-07-14 18:11:49
10730
frikim
Friki M. :
oh, come on. Nolan can destroy three IMAX cameras and waste 1,500,000$. They can hire the Rock and pay him a bajillion dollars. Zach Snyder cab build a massively expensive batcave for a shitty movie. But suddenly if we want to build an old camera, or get a good special effects team to recreate it digitally, "it's impossible!!". Come on dude. They simply don't want to. If they wanted they would find a way.
2026-07-15 06:22:33
1103
thembolotieboys
ThemBoloTieBoyzz :
We can build AI data centers but can’t figure this out again?
2026-07-19 15:38:27
19
1313harbor
Fuzzyblumpkins :
I get annoyed when I hear people say that the Technicolor process is impossible now as if it’s some magical knowledge that’s been lost to time. It’s not. They could easily revive the process and build cameras for it and do the same printing process and everything. The problem is money. Film stock is at a premium now and Technicolor used three times the film stock of a regular film, and most filmmakers don’t use film anymore so it’s considered a special luxury. And no one’s gonna spend the hundreds of millions of dollars to build a new printing facility when digital is so cheap. So it’s not impossible, just unfeasible. In Hollywood’s eyes at least.
2026-07-14 09:16:35
3235
stellabroussard
Stella | the people’s princess :
i wish a company would bring this back!!!!
2026-07-14 03:34:13
547
jamie.with.the.camera
James :
We did it once, we can do it again! Get Christopher Nolan on it immediately
2026-07-14 15:32:57
430
katieshmurda
Kit :
I miss vivid colors like this in cinema
2026-07-14 04:06:34
192
hotchisme
Yoshi :
I mean we have the tech to edit color. So the coloring now in film is actually a choice
2026-07-16 16:19:30
13
watts_er_name
♡Mägïc◇°•☆~▪︎ :
it's mike hand animation it is expensive and requires expertise that has been lost to time/those who could revive would require a paygrade no studio ca. justify when movies arent profitable as they used to be due to quick easy media and entertainment like social media
2026-07-19 18:42:37
0
spacefishes
spacefish :
Idk dune pt 3 trailer looks prettttty fkn close
2026-07-14 02:01:33
278
icanhomestuck
NanceBernance :
I agree w the comments mad at the lack of attempt. The first Harry Potters were full of color and light that really immersed the viewer, everything is dark and moody to the point it's impossible to watch it outside the theater
2026-07-16 12:38:21
6
intrepidabsurdist
IntrepidAbsurdist :
I get what you are saying, but Technicolor has become a catchall word to mean - a colorful film. I think people are just so tired of everything being washed out, or blue.
2026-07-19 02:32:04
1
joemama42o0
Joe mama :
Lol I’m dying at the comments saying you didn’t explain why we don’t use it anymore like you didn’t go into detail how it’s expensive, required tons of intense lighting and larger cameras. This is why our listening skills need to be practiced because it’s obvious that studios found cheaper ways to produce film.
2026-07-14 17:45:09
203
killingkarebear
killingkarebear :
I rewatch films in technicolor VERY often because it just stimulates my brain so much more. Any film with unique color grading heavily attracts me.
2026-07-15 12:33:23
37
unwantedjeans
Unwanted Jeans :
I miss bright saturated colors in movies in general. I hate how every movie wants to have realistic colors
2026-07-15 13:05:53
15
bongasteve
Bonga :
Film is king
2026-07-15 15:02:14
7
tropicaltigerrainbow
tropicaltigerrainbow :
Honestly, they don’t need to make Technicolor films again.. They just need to emulate them with color grading now like they’re doing with Dune because the color grading trend of making things too bright or too dark not vibrant enough colors, this trend the last decade or so is just ugly and looks like commercial
2026-07-14 14:07:51
50
jamesxabregas
James X :
The irony is that this was considered a flaw back then. Costumes and sets needed to be designed with desaturated colours so they wouldn’t over expose. Now we do the opposite and design sets and costumes that pop and desaturate it in post. How ironic.
2026-07-15 03:27:06
5
josieatthemovies
josie 🍿 :
if nolan can film a whole movie in inconvenient imax we can bring back technicolor
2026-07-16 15:01:39
10
swampkween
cynthia :
i think people are really bumping on it in recent years bc everything is shooting on LED volumes now. For Dune 1 & 2 desaturation was an intentional choice because bright, saturated color/light does not play well with the projected CG environments/imagery on an LED volume. Imo the desaturation actually works really well for Dune story-wise, it ruined Wicked though visually.
2026-07-15 05:44:21
9
cjyguy
Um... :
so because its hard, let's not do it?
2026-07-15 12:58:21
27
allgummeduup
allgummeduup :
So we can’t do it bc it’s too expensive now??
2026-07-15 14:24:18
6
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