@itvnews: Children as young as four are using anti-ageing skincare products designed for adults, prompting dermatologists to call for warning labels and tougher scrutiny of how the products are marketed to young people. The British Association of Dermatologists (BAD) has said stronger labelling is needed on products that contain ingredients unsuitable for children's skin, warning they can cause irritation, allergic reactions and damage to the skin barrier. Experts say they are increasingly seeing children using powerful ingredients intended for mature skin after watching skincare content on social media. #news #skincare #grwm #beauty #itvnews

ITV News
ITV News
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Region: GB
Friday 17 July 2026 15:30:10 GMT
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girlygal__
girlygal__ :
Skincare for children:
2026-08-03 20:58:13
54980
mushirat.raita
Mushirat Raita :
why is a kid using retinol? 😭
2026-07-18 04:12:04
19191
bowlofcereal__
s.ll :
Yall are blaming adults for posting grwms but not blaming the parents letting their children buy retinol? ok cool lol
2026-07-17 18:42:35
72132
hannaheast99
Hannah :
Who’s buying it for them?
2026-07-17 15:54:34
23957
aalexaa._._
￴ ￴￴alex(a) :
its their parents fault 🙄
2026-07-17 17:56:34
36842
measindia
measindia :
Who on earth is giving their 4 YEAR OLD skincare???
2026-07-17 18:11:35
15509
samoonbear
Sai :
Why are parents letting them use it though
2026-07-17 15:32:44
114358
simplicity_xxx
Simply_adele❤️ :
When are parents going to be held accountable for their own children’s actions?
2026-07-17 21:27:36
7354
kriotiti5
kriotiti5🇸🇱🇬🇭🇳🇬🇬🇧🤎📚 :
children have no business in Sephora!
2026-07-17 19:00:40
4826
abiobr1en
abi🧛‍♀️ :
pastel colours doesnt mean its for kids. stop blaming colours and start blaming parents for allowing their CHILDREN to buy adult skincare.
2026-07-18 00:55:19
13166
rose807187
Rose80 :
Ok let’s be realistic… parents are to blame by fuelling this ridiculous obsession.
2026-07-17 20:03:31
3769
skruli616
SAVE.PALESTINE🇵🇸 :
Retinol creams are EXPENSIVE, why are their parents buying this stuff for their children. The parents are neglectful.
2026-07-18 09:47:55
6424
pvalue6
pvalue :
Why are children being influencers omg
2026-07-18 08:40:52
2116
arachnidems
em🦇 :
parents the MAIN source of the problem
2026-07-18 11:16:55
915
mamesukeponta
mamesukeponta :
Stop blaming TikTok and blaming the awful parents
2026-07-17 21:05:25
942
spartaan.ss
Spartaan.ss :
Do parents not look after kids anymore or is social medial ? No research ?
2026-08-03 11:04:39
465
safaa90s
Safaa :
parents 100% at fault
2026-07-17 22:13:02
314
tammy_xh
Tammy :
It's obvious anti aging products are not for kids. They're kids, young skin no where near aging.
2026-07-17 18:08:51
889
ned_mua
ned_mua :
I'm sorry but blaming colours and packaging for the parent's lack of care is ridiculous. The blame is very misdirected when the parents should know better
2026-07-18 09:17:51
2234
gotmypills
Maria :
Skincare is marked ANTI-aging, but their patents and themselves ignore that because packaging is pink? Ok.
2026-07-18 10:18:45
1205
jopineapple117
Joana :
I don’t understand the mum saying “all she did was use products she thought were safe” WDYM SHE’S A CHILD. It doesn’t matter what your child thinks it’s safe you have to check first
2026-07-17 18:44:40
1388
milky.jp
WPR :
Parents yet again blaming everyone else but themselves for not parenting properly
2026-07-18 08:35:07
9265
shortjohnbronze
Tom :
Always blaming social media 💔
2026-08-06 09:43:27
74
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