@shwinnabego: Why are ai companies paying so much for marketing roles

Ashwinn 💡 brand, biz, mkting
Ashwinn 💡 brand, biz, mkting
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Region: US
Friday 17 July 2026 19:47:04 GMT
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focuswithsk
focuswithsk :
Selling is arguably more important than the product itself
2026-08-09 21:10:49
36
nowflix
N K :
Did you just ask what’s the real difference between chatGPT and Claude, and implied it is marketing / distribution? 👀
2026-08-12 02:52:54
6
ashleystriblet
Ashley Striblet :
This is also an argument for why UX should become increasingly more important. UX could become a differentiator bc the labs are primarily competing on capabilities rn and the average tech consumer isn’t really going to care if one model is 10-20% better than others.
2026-07-18 08:08:19
51
data_nerd_dog_dad
Data Nerd Dog Dad :
It’s also because the marketing that worked 3-5 years ago isn’t working. Many businesses have marketing teams that can’t get attention because their team is still trying to use cute branded photos and videos to get attention.
2026-07-18 16:58:11
9
djgeoffe
Geoffrey :
That’s one role and probably the only role. That’s why the pay is high.
2026-07-18 01:31:35
3
jackwu413
Jack Wu :
greeaaat, more ads. yay.
2026-07-18 15:12:11
8
user2737463738283737
user2737463738283737 :
This is just like mobile carriers. They all have the same services (more or less), so marketing and brand building is king.
2026-07-17 20:59:53
13
rachel_loaf
Rach :
they have to pay you this much to compromise on your morals 🥰
2026-08-03 19:03:44
4
evenikkie
Eve :
Very interesting, thank you for making a video about this. I just wonder if the churn for marketing talent will be the same as it is everywhere else and everything is blamed on the CMO - they change - a year passes - cycle continues 😅
2026-07-17 23:22:08
7
b_user09889786
B :
Nothing to do with marketing roles. OpenAI just pays more across the board
2026-07-23 06:26:17
2
ferlytate7
ferlytate :
Yeah so you have this homogeneity of products and the only way to differentiate is who can sell their snake oil the best and the best way to sell is by paying real people to launder a legitimization of the quality of your product, whether it's any good or any better than any other competitor is irrelevant.
2026-07-18 03:25:56
1
hellyahbrotherbear
Row Bear :
Didn’t Higgs just get hacked? lol
2026-07-24 03:55:13
0
user62400016
CathyJamison :
Great review. Totally agree - the companies that win are those who prioritize marketing and I add branding to that.
2026-07-25 14:56:19
5
leeleeloop
Leeleeloop :
YAaas soft skills📈📈📈
2026-08-19 15:33:52
2
msuzanne800
msuzanne800 :
Strongly agree - brand and creative are now becoming key differentiators
2026-08-26 13:51:38
0
shazmathew
Shaz | AI & Marketing :
Bingo
2026-07-22 00:45:58
1
kokebhaile
kokebhaile :
Very valuable, thanks for sharing!
2026-07-17 20:37:02
0
kamagate.malik
Malik :
this is a great point
2026-08-03 00:22:08
3
casathethird
Casa :
Interesting
2026-07-18 03:12:06
0
tonydoinwork
AmzBestDeals :
I will take all the blame for their failed marketing efforts for half the price and u limited credits
2026-07-20 17:46:25
0
archif.co
Aya | Founder of Archif :
heavy on this
2026-07-21 21:42:13
0
nategoodroe
Nathan Goodroe :
It thinks actually hiding cataclysmic losses under the “marketing budget”. Creative accounting
2026-09-09 22:09:14
0
mariamerider
MariaMeri :
isn't ai going to replace marketing?
2026-07-20 19:56:32
4
zipzapbam
zipzapbam :
Bc getting the public to accept and want the destruction of their own livelihoods is a tough sell so you need the big guns. They’re paying female influencers to go on ai brand trips.
2026-08-02 12:01:14
1
shades_xu
shades :
Open AI/Claude/DeepMind influencing is so unethical. These companies are actively trying to automate all of our work and cook us all. Extremely short term thinking.
2026-07-20 21:37:31
0
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