@robin.ads.for.ecom: Run ads for your full catalog or just the bestsellers on Google Ads? Depends on your time and budget. Advertising only bestsellers is the shortcut, but your Meta bestsellers usually aren't the same as your Google bestsellers. If you have the budget and time, test the full catalog first and let the data show you which products actually perform on Google. Then segment those bestsellers out of the initial testing campaign. Don't assume your bestsellers transfer from one platform to another. Let your own Google Ads data decide.

Robin | Ads for Ecommerce

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Sunday 02 August 2026 14:14:24 GMT